![Michelle-Bourbonniere-25](https://wordsontherise.com/wp-content/uploads/2023/06/Michelle-Bourbonniere-25.jpg)
Speaking
Podcast & Webinar Appearances
48 in 48
SEO for Beginners
This 20-minute presentation starts at the very beginning.
It was included as a training module for 48 in 48, a volunteer organization which creates free websites for nonprofit organizations.
This presentation is SEO 101—perfect for any website owner (not just nonprofits) learning about SEO for the first time.
![48in48](https://wordsontherise.com/wp-content/uploads/2023/06/48in48.png)
![how-to-do-keyword-research-for-free-michelle-bourbonniere-web-design-business-with-josh-hall](https://wordsontherise.com/wp-content/uploads/2023/06/how-to-do-keyword-research-for-free-michelle-bourbonniere-web-design-business-with-josh-hall.jpg)
Web Design Business with Josh Hall
How to Do Keyword Research, For Free
What’s inside:
- What keyword research even is and why you should care
- Types of keywords (and what it means for the different kind of content you should create)
- Where to find the keywords—including the ones that Google hides in plain sight
- Which free and low-cost SEO tools I recommend
Web Design Business with Josh Hall
Optimizing Your Website Content for Better SEO
What’s inside:
- A top-level overview of SEO—what are the moving parts?
- What specific things can web designers do to optimize their own sites (and optimize the client sites)
- Specific examples of pages on Josh’s site that are doing really well online (and the story of how that came to be)
- Why I think “link building” should be called “relationship building”
![optimizing-your-website-for-better-seo-michelle-bourbonniere-web-design-business-with-josh-hall](https://wordsontherise.com/wp-content/uploads/2023/06/optimizing-your-website-for-better-seo-michelle-bourbonniere-web-design-business-with-josh-hall.jpg)
![divi-chat-how-to-structure-a-blog-post-for-conversions-and-seo-michelle-bourbonniere (1)](https://wordsontherise.com/wp-content/uploads/2023/06/divi-chat-how-to-structure-a-blog-post-for-conversions-and-seo-michelle-bourbonniere-1.jpg)
Divi Chat
How to Structure a Blog Post for Conversions & SEO
What’s inside:
- Elegant ways to make sure that someone reading your blog also knows how you can help them
- Advice on how to use blogging to get local clients
- Where to find content ideas that can bring in traffic
- Insights from 3 other web design agency owners in the blogging and SEO strategies that are working for them
I really do like to talk, so
You can book me to speak on copy or SEO
I especially like conversing about:
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How Google works
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Search engine optimization (SEO) strategies for small websites
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How to write blog posts that actually bring in traffic and sales
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Keyword research—what it is, how to do it, and why it’s more fun than you think it is
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Conversion copywriting techniques and tips for small business owners
If your audience needs to know more about these topics I’d love to come talk to them.