So you've installed Yoast or another WordPress search engine optimization (SEO) plugin, like SEOPress or RankMath. Great move! That’s an essential first step to creating a WordPress website that rolls out the red carpet for...
If you run a website, you probably get emails from people you don’t know who want to write an article for your blog. What’s up with that? Should you accept them? And why are they asking, anyway? Should you accept guest posts on...
I'm an SEO, editor, copywriter, and historian. Strange combo, I know. But you know what holds it all together? Words. So let me introduce you to my new brand. Edited by Michelle is now Words on the Rise. I want to publicly thank...
“Haven’t I already written about this? I feel like I’m repeating myself.” I’m an SEO editor who creates data-driven content plans to boost the traffic websites get from online search. The question above is one I get a lot....
I'm a professional editor. I edit websites. I define editing as making writing better—making it more clear, concise, and compelling. What is SEO editing? SEO editing is simply making online writing better—making it more clear,...
Keyword research gets a bad rap. It sounds so mysterious, it’s you—an intrepid business blogger—against Google, the unfeeling machine. Writers get stuck thinking that there’s just one right keyword that they need to find and...
Strictly speaking, no. Spelling and grammatical errors are not ranking signals. Google doesn’t care about your typos. (Proof? Lorem Ipsum text can rank.) However, SEO editing (that is, making strategic, data-driven decisions to...
The internet radically changed not just access to information, but access to audiences. One click, and your writing can reach thousands, even millions, of people. Anyone with an audience is a publisher. That’s a weighty...
